The Social Chic

How to Master Twitter Search

Twitter’s rich search functionality is one of its best features. Sadly, it is also one of its least understood and least used features. However, with a little practice and a few tricks, anyone can turn Twitter search into a powerful tool for finding the real-time thoughts of humanity. A crash course in Twitter search. Twitter [...]

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What To Do When Someone Follows You: Five Steps to Twitter Mastery

We’ve all experienced this magical moment. You get a *bleep* on your phone, or a notification in your browser. You hurriedly refresh your feed and, lo and behold, it’s a new follower! This is one of the best moments in all of Twitter: being followed. The rush of excitement, joy, and a touch of narcissism [...]

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The Art of Subtweeting

In the complex and shifting social rituals of Twitter, nothing is more misunderstood and poorly executed than the Subtweet. Elusive in its perfection, deadly when used correctly, pathetic and laughable in the hands of a amatuer— it is a delicate art only mastered by an illuminated few. For the handful of people who grasp the [...]

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The Subtle Rules of Following

Twitter etiquette is subtle language of behavior that few people speak fluently. It’s understandable, since there is no guidebook you receive when you join, and the rules of Twitter conduct change on a semi-daily basis. It’s been over a year since I got hooked on the beautiful blue bird, and I still commit numerous Twitter [...]

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Tweet Your Way to Better Writing

If you are like me, then I’m sure your life has been forever changed by the glorious sunrise that is Mad Men. It’s awakened a desire in me to dress snappier, order increasingly more complex cocktails, and to write better. In fact, the Social Chic owes it’s existence, at least in part, to the shenanigans [...]

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